Benefits

• Increase your advertising response rates by up to 290%.
• A Phone Name is a positive brand message and many companies are using this as an important part of their marketing strategy. The Phone Name markets itself and will take TV, print and radio advertising to a new level by triggering qualified leads and generating more sales, therefore increasing the advertisements effectiveness.  
• Build brand loyalty as every time someone dials your Phone Name, they're dialling your business name or brand name. 
• Make each advertising dollar spent more effective. Leasing a Phone Name is cheaper than advertising your service in all your local newspapers and/or directories. Once your Phone Name is out there it differentiates you from everybody else. This simple tool will make advertising more successful and increase the response rate to your advertisements, making your advertising much more cost effective. 

• Stand out amongst your competition as there is no need to look you up in the directory where you are surrounded by your competitors. 

• Generate more calls.  By advertising your business with a Phone Name you will attract new customers that are more inclined to call you first as they will remember your Phone Name more easily than a competitors numeric telephone number. A study held in the UK showed that 60% of people did not keep a list of supplier numbers.  By using a Phone Name you will be at the top of a potential customers thoughts when they require the service or product that you offer. 

• Become a leader in your market. It is proven that businesses with Phone Names grow faster. Be one of the first to adopt this concept in your industry, the faster you do, the faster you will obtain a competitive advantage in your market.
• Future SMS capability. Trials are currently taking place within Australia to complete the roll out of SMS technology. It is anticipated that by late 2008 all "13" , "1300" & "1800" prefix numbers will have the capability to receive SMS.  This means all Phone Names will be able to obtain a SMS from customers 24 hours a day, 7 days a week.  This enables marketing campaigns to be significantly more effective.
• Using a Phone Name is the best way to guarantee a direct hit to your website from search engines such as Google and Yahoo. Just like searching for a website domain name that is unique, a Phone Name provides you with organic search optimisation. Your Phone Name is unique to your business and will provide you with the leading search results if placed correctly on your website.  Phone Names provide a channel for increased optimisation of your website.
   

See what your phone number spells